Icon Growth

Does your roofing company have a respectable digital presence? In today’s modern age of internet marketing, you need internet exposure to reach potential customers. Roofers should think of their business web pages as brochures for shoppers to get a quick look at what they offer. People see photos, read stories and find general contact information. Nowadays, websites for roofers are an online selling tool that cost a fraction of television and radio ads.

When you need a customized roofing website, Icon Website Design is the experienced team of specialists that you want. Not only do we build responsive web designs for roofers looking to rank on the first page of Google, but our website design services for roofing sites are gorgeous. Whether you simply need an update to your current business web pages or need us to create a custom roofing web design from scratch, we’ve got you covered.

• Website for Roofing Companies – Does your business’s website lack online appeal? No worries. For years, Icon Website Design has been developing beautiful sites that attract search engines, as well as consumers’ eyes to generate leads for roofing companies around the nation.
• Custom Roofing Mobile Websites – These days, people search the web from the palms of their hands more than they do on their desktop computers. It is crucial that a person can read your text from his or her smartphone or tablet. Your phone number must be easy to locate at the top of the screen. That is why it is critical for your roofing business website to be mobile-friendly. Otherwise, you are missing out on countless leads.
• Roofers Creative Website Content – Any roofing business’s website should sell readers. That is why you need quality writing to compel visitors with your best pitch. After all, that is what will convince them to pick up that phone to call your roofing company. Icon Website Design’s professional writing team has many years of experience creating Organic Ranking copy in home service industries that entices both readers and search engines.
• Roofers Pay Per Click (PPC) – Icon Website Design uses PPC, such as Google AdWords, because it works for exposing your roofing company to your targeted audience. The internet marketing model used on search engines, advertising networks and content websites, such as blogs, requires advertisers pay a set amount when a user clicks on an ad. Data shows PPC drives revenue and has a positive impact on getting customers to click-through on organic search results when your company name is seen.
• Social Media Marketing for Roofers – Icon Website Design can set up and promote all your social media, including Facebook, Twitter, LinkedIn, Google+ and more.

When you rely on Icon Website Design’s superior roofing website design services, you will be teaming up with an honest company that is familiar with your industry. We can develop your website, as well as your online marketing campaign from your perspective. We are here to create your vision, while supplying guidance every step of the way. Your roofing company’s organic search engine rankings will skyrocket, while we track every detail of the improvements. Best of all, we can do it all without exceeding your budget.

Let Icon Website Design build a spectacular website for your roofing company. Watch your business boom, as our superior roofing website designs will exceed your highest expectations. Call Icon Website Design today to learn more, 800-558-1017.

If you’ve been thinking of starting a Pay-Per-Click campaign, rely on Icon Website Design to handle all your digital marketing needs. Not only are we AdWord Certified, we are a Google Partner with insider knowledge of the trade. Contact us now to receive a free $150 voucher towards your AdWords campaign. https://www.icongrowth.com/

An integral part of digital marketing is influencing buyers. Nowadays, millions of companies are using the internet to get their messages across, whether they are to buy their product or to stay away from a competitor’s service. Some businesses may even have tens of thousands of followers on sites like Facebook, but fail to earn a profit. But in order to become profitable, it takes more than just earning Likes and Followers.

1          Your company must attract consumers with exposure. Your business may provide the best product or service on the market, but nobody will spend a dime if they do not know you exist. That’s why you shouldn’t be afraid to share your strong opinions online. For example, “We have the best burgers from here to Timbuctoo,” rather than “You may love our hamburgers.” Not every person on the internet is going to agree with what you are saying, but your message will stick in his or her memory.

2          Another technique to stay in consumers’ heads is to teach them a valuable lesson. A painter can post photos of unsatisfactory jobs he performed using an older product, and compare the pictures to more recent ones. This trick allows shoppers to see the painter’s improvements firsthand, while he earns their trust for being honest.

3          When it comes to online marketing, do not be afraid to draw outside the lines and create your own boundaries. Never be embarrassed to point out your own faults or your greatest accomplishments. If you once had to close a restaurant, share the information with the public. Your honesty will only give you credibility when opening a new diner. Besides, there is not too much information that nosey consumers cannot find out for themselves.

4          Rely on your own platform to share messages. While social media can be fabulous for a business, you should still manage your own website and email campaign. That way, all the information belongs to you. Besides, what will you do if some fancy social media site suddenly gets shut down? If it’s your brand, shouldn’t you own all the leads, contacting information, and other internet marketing information?

5          Last, but certainly not least is money, money, money. If all it took was a large following on the internet to earn profits, thousands of preteens would now be billionaires. You have to figure that a small percentage, probably less than a quarter of your followers, actually conduct business with your company online. So what can you do to turn visitors to your website and social media pages into paying customers? You can start by getting as many individuals as possible to sign up for your email list. Then blast them with money-saving tips and the right product or service to purchase, as well as coupons. Be sure to steer all readers to your website at the end of the email. Just don’t send out too many blasts or you will quickly get spammed. As Jerry Maguire shouts “Show me the money.”

When you are ready to take your company to the next level in reaching consumers with digital marketing, we always takes care of business.  Call us today at 800.558.1017.

The global marketplace is changing on a daily basis. For instance, advertising with Yellow Pages was quite important for a business’s overall exposure not too long ago. The same can be said for direct mail campaigns and magazine ads, as well as spots on the radio. However, now that we are living in 2017, a business needs to focus its attention on the latest digital marketing trends, such as search engine optimization (Organic Ranking), pay per click (PPC), and social media.

Relying on online marketing in today’s business world, a company can track 100% of its inbound calls, emails, and online chats to figure out a business’s exact costs down to the penny. Nobody relies on the Yellow Pages, as they have search engines like Google in the palms of their hands. When a local business used to spend approximately $25,000 a year advertising in Yellow Pages, they can now depend on websites and content management systems for less than $10,000 a year. Quality content writing can attract search engines for no cost, as long as you know the latest and greatest tricks to the trade. You can even set your own budget for targeted PPC campaigns, while connecting with friends and followers to share your messages on Facebook, Twitter, and other sites don’t cost a dime.

As far as what the future of adverting will consist of, internet marketers will be able to identify exactly when their targeted customers are searching the web. Movie theaters will be able to advertise their show times to an entertainment reader every Friday afternoon, while ads for a Miami Dolphins jersey will appear when a sports fan is checking the football scores on Monday morning. One thing will remain certain, our digital marketing solutions will continue to progress, just like they have for the last five decades.

When it comes to gaining exposure through internet marketing, Icon Organic Ranking is a Google Certified Partner company that can take your business to the next level with Organic Ranking, PPC, and social media management.

In order to get the most out of your business in 2017, you must possess a strong internet marketing campaign. That is how shoppers in your targeted locations can find you, learn all about your product or service and eventually conduct business. Yet, if you do not know what you are doing with your digital advertising campaign, you could be tossing thousands of dollars right down the drain. That’s why Icon Website Design is here to educate you on the biggest mistakes a business can make with its online marketing. Hopefully, you can side-step each of them and experience massive success with your digital advertising.

For starters, make sure your contact information stands out and is easily found at the top and the bottom of every page on your site. There can be nothing more frustrating for a shopper than looking for a phone number or e-mail address with no success. Most folks do not want to fill out a form with their contact information. It’s enough to send a potential buyer to a competitor’s site.

A direct call to action is a must in digital marketing. Online shoppers do not care to read too much about your company history or employees’ lives. What do you offer that is better than your competitors? How much does it cost, and how do you purchase it? Be direct and to the point, as internet shoppers have short attention spans. Nobody wants to research your site for general information.

Speaking of information, do not bore readers with too much. Write short and high-quality content. Do not depend on an article spinner or hire writers from overseas. Also, remember that folks don’t want to see more than 500 words on your homepage, regardless of how many keywords you’re trying to squeeze in there.

It is essential to keep repeat and potential consumers coming back to your website with updated blogs and social media, like Facebook and Twitter. Earn readers’ trust by telling education stories. Remember to throw another call to action at the end so your followers know where to get the product or service they need. If you are not utilizing these outlets, get rid of them. A lack of attention looks unprofessional.

When you want a professional website to attract the public eye, as well as search engines with smart digital marketing, Icon Website Design will take care of business. Call us today at 800.558.1017.

Running a successful internet business is surely possible these days. Of course, making an actual profit from your online business is easier said than done. As long as you utilize the right outlets on the web, you should be fine. Discover some of the most essential methods of making a profit for your online business.

For starters, add a blog where you can earn a following of targeted readers. Just don’t try to sell them your product or service too soon or too often. You must gain their loyal readership first. Then when they want to purchase the product or service, you will be a click away. That click can take online buyers from your blog to your e-commerce marketplace. This puts a monetary value on your well-written content.

There is no question that social media is enormous in today’s internet marketing. Sites like Facebook and Twitter have allowed businesses to reach new heights, as they instantly connect to millions of potential buyers. You can even purchase pay per click ads on these social media outlets, setting your budget and audience.

Your business blog can always offer Direct Advertising. All you have to do is place an “Advertise Now” tab on your blog. Offer a special deal to get readers to learn more and eventually purchase advertising on your page. Just like with pay per click, you can create your own prices for selling space on your business webpage. Rely on slick journalism to sell readers on the benefits of your blog and why you stand above your competition.

Jump on the train and take advantage of the internet. Stay updated on the latest trends, rules, and regulations. As long as you have a properly run online marketing campaign, you can make a bundle by selling your product or service to the whole world. Call Icon Website Design today to earn an online presence for your business.

Like it or not, social media is here to stay as a driving force in today’s business world. It’s only smart to reach thousands of potential clients on popular sites, like Facebook and Twitter. LinkedIn is ideal for both big and small businesses that want to network with buyers, as well as investors.

Take advantage of social media by targeting particular audiences on a massive scale. At the same time, readers can instantly connect with your company’s web pages. Discover some of the most reliable techniques to digital marketing your business on social media in 2017.

By opening a business page on social media, you are allowing men, women, and children to see a human side behind your service or product. Doing so makes it easier to earn customers’ trust. Just don’t neglect your pages, or you will turn away loyal clients and potential buyers. You need a daily presence on your social media profile.

If a person sends a message to a shoe store through one of its social media pages, a personal response is expected within 12 hours. Otherwise, the potential buyer will feel neglected and simply deal with one of your competitors.

Social media sites are also an ideal platform for online marketing your business. If you are having a sale next week on stereo equipment, you can post 300 words on the benefits of surround sound speakers on one of your daily postings. The next day, you can post another write-up advising readers of the best audio receivers for their living rooms. Another trick to join large groups or communities that each have thousands of targeted followers.

When you are ready to get the more Likes, Followers and higher Click-Through Rates with the best social media marketing available in today’s business world, get in touch with Icon Website Design at (800) 558-1017.

Like it or not, social media isn’t going anywhere. It’s more than a fad. If your business is not taking advantage of all the marketing opportunities on popular sites, like Facebook, Twitter, and Snapchat, you are missing out on an enormous chunk of potential customers.

As social media websites evolve, so does the advertising industry. It is up to you and your team to stay on top of the latest and greatest marketing techniques. For instance, is your online content mobile friendly? At the same time, what worked for search optimization a few years ago, can now hurt a business, even on their daily social media posts.

Despite President Donald Trump’s constant updates, people are getting sick of Twitter and its constant flow of messages. Men and women prefer detailed posts with well-written content. Maybe if users were only allowed to post once or twice a day, it would give their messages much more impact on readers.

Communication is becoming more and more professional, as well as diverse. Companies’ posts provide inspiration and knowledge to consumers without being pushy. A good content writer on social media influences a shopper’s emotions. In the long run, the writer will gain customers’ trust and inspire them to make the right purchases.

Snapchat is becoming more and more popular on a daily basis. Visitors enjoy the live content and videos that are quickly uploaded from individuals’ smartphones. Despite the growing popularity of Snapchat and Instagram, sites like Twitter and Facebook aren’t going to become irrelevant, the way Myspace has in the business world.

Regardless which social media outlet you choose, take advantage of Icon Website Design’s expertise to reach the general public, as well as keep them informed of your business with a spectacular social media expertise. Call Icon Website Design today at 800.558.1017. You will not be disappointed.

It is one thing to attract consumers to your company website. However, getting them to buy your product or service is a whole different ballgame altogether. I mean, you need to generate income and make a profit, right?

Studies show that roughly 90% of visitors to business websites never convert into sales. You need to appeal to a buyer’s wants and needs. What can you offer him or her right away that no other company can? Why will purchasing your product or service be an enormous benefit to the buyer?

The first thing you need to do in order to convert casual surfers of the web into online buyers is to fill up your page with quality content to keep potential buyers on your site. Using the right keywords without overdoing it, well-written content will educate potential buyers on everything your product or service can add to their lives. While contact info and company awards are always intriguing for a corporate site, focus your pages on what it is that’s being sold. What you have to offer is certainly more important to a shopper than your business history.

Attract readers’ attention with a catchy title. This is crucial, as your headings are the first words read on your page. They inform visitors what they will be learning about. If the headlines are not interesting, your bounce rate will fly high.

These days, it is also essential to format your content for various outlets, including computers, mobile devices, and tablets. Utilize social media outlets, like Facebook and Twitter, to educate readers and earn a following. Over time, those trusting followers will rely on your business when they need a product or service you supply.

When you want spectacular web content to attract consumers, as well as search engines, depend on the best, Icon Website Design. Call us today at 800.558.1017.

How strong are your company’s internet marketing skills? In 2017 you need to have a solid digital presence to gain exposure to customers, as well as search engines. Fortunately, there are a few techniques to properly capture consumers’ eyes and Google search results.

There is no question that a well-built and visually pleasing website attracts viewers, readers, and potential buyers. Just don’t overdue a page with too much splash or a visitor will quickly be annoyed. In fact, you have approximately 5 seconds to gain’s people’s interests before your bounce rate flies through the roof.

Make sure your business website includes a Contact Us page, as well as an icon on the home screen, if not every page.  Include a product or service FAQ page. This allows question-seekers to find all the accommodating answers that may arise. Wait until your conclusion to offer the right product or service information that you can provide. Do not be pushy or a reader will return to the search engine in no time.

When it comes to digital marketing on the internet, become familiar with your competitors’ websites and social media pages, such as Facebook and Twitter. Do daily updates, keeping consumers informed about products or service-related issues that you can provide. At the same time, these pages educate readers on valued information, such as hours, phone number and specials related to your business. Supply well-written and original content that readers will appreciate.

Take advantage of email marketing. Repeat and potential customers are often thankful to be updated on promotions, as well as industry news. Entice buyers and remind them that you are still out there, even weeks after they’ve left your business site. Just don’t send out too many email blasts, or you will get spammed.

When you are ready to take your company to the next level with professional online marketing, Icon Website Design always takes care of business. Visit us online at Icon Website Design, or call us today at 800.558.1017.