The time has come for you to come up with your own websites for eCommerce. Fabulous! There is no question that digital marketing is growing on a daily basis. Of course, designing websites for eCommerce companies is easier said than done. After all, you need to get consumers to click on the link and purchase your product or service. You probably have to beat out plenty of competition just to gain exposure on the internet. Once consumers are on your site, you should entertain and inform them with catchy writing, as well as visuals. In fact, think of your homepage as your storefront. The way buyers perceive your web page will determine if they walk through your door to conduct business.
The benefits of a custom eCommerce design include everything from 24/7 availability to larger audiences of potential buyers, as you are no longer bound by a geographic location. From the comfort of their living rooms, shoppers can search for various products and sizes, never having to worry that the store they drove to is out of stock. Prices are usually lower too.
Here at Icon Website Design, we have years of experience that has led to knowledge. For instance, our eCommerce website design services now rely only on responsive designs. This allows web pages to appear on a variety of screens, ranging from desktop computers to tablets and smartphones. After all, more than 50% of all searches are now done on mobile devices. Search engines like Google will even punish you if you don’t possess a responsive design. After all, you are already behind the competition if you do not offer a custom eCommerce mobile website.
Not only does your website design services for eCommerce have to function on a variety of devices, but it should also have quality images, including both photography and graphics. When an online shopper is searching for a pair of shoes, he or she wants to see what they look like. If scouring the internet for a restaurant, individuals like to see how the dining room and main courses look. Even if you are meeting a tax accountant, you may watch to see his or her picture before driving to an office. Your graphics must look modern too. Think about it, would you do business with an eCommerce website that looks like it was put together in the Nineties? That is why it is extremely important to have professional photography, as well as a graphic design team that put your eCommerce business in the best light.
On top of blogs and social media pages, you can always depend on email blasts. You can use an on-page subscription form on all your pages. Then you can send well-written emails out to offer specials, as well as news related to your eCommerce services. Just don’t overdo it. More than one or two email blasts a week is enough to get a business spammed by most consumers.
There is no reason that any eCommerce website design should look old or not perform at top speed. That is why it is crucial to rely on the best digital marketing team in the business, Icon Website Design. We build responsive the latest and greatest web designs for eCommerce businesses. Call Icon Website Design today to learn more, 800-558-1017.